Green brands need to focus on distribution if they are to widen appeal of sustainable products. Organic Monitor finds the most successful green brands are those who have expanded distribution into mainstream channels; such brands have managed to break ‘the green glass ceiling’ and outperform the market. In spite of high consumer interest, most sustainable […]

Although the array of green cosmetic ingredients has expanded, adoption issues persist. Research finds traceability, supply fluctuations, and price volatility are preventing higher adoption rates. A shift is taking place whereby new green materials are focusing on environmental impacts, as well as consumer impacts. Initially, green ingredients were introduced to replace materials with associated health risks, such as […]

Growing consumer interest in food provenance and production methods is leading to a spike in traceability schemes. Ecovia Intelligence (Organic Monitor) finds a growing number of certification schemes and analytical tools are helping food companies provide transparency. Traceability schemes were initially introduced to track agricultural commodities from developing countries, such as coffee, cocoa and tea. […]