Sep 2009, 30 pages,
EUR 499,

Consumer Demand Strengthening for Natural Products.   
Austria has an important market for natural & organic cosmetics. Natural & organic products are highly established in Austrian retailers, having high market share of total cosmetic sales.

This report shows that healthy growth rates are expected to continue in the coming years. Increasing distribution and strengthening consumer demand for ‘chemically-clean’ cosmetics are expected to drive market growth. Most demand is expected to come from supermarkets and drugstores, some of which are already successful with their private label products.

Market & competitive information is given for the following product categories:
Natural & organic skin care products
Natural & organic oral care products
Natural & organic hair care products
Natural & organic cosmetics
Other natural & organic personal care products

Market information includes market size, revenue forecasts, market trends, pricing & distribution analysis and sales channel breakdown. Future growth projections are given as well as market shares and profiles of the leading brands and retailers.

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